Common Sense Note
Parents need to know that 1999's EDtv is a comic satire of reality TV before the genre exploded over the airwaves. Anticipating a time when television stars were made because they confronted neighbors, hoarded garbage, or intimidated underlings, the movie sends up the kind of celebrity that emerges simply because a shared audience can't turn away. The only thing that sets hero Ed Pekurny and his dysfunctional family apart from later TV pseudo-stars is that he's up close and personal on the screen EVERY DAY, ALL THE TIME. Sexual behavior -- smooching, leering, partial nudity, foreplay, language, adultery -- plays a central part in the story, and profanity and insults ("pissed off," "asshole," "s--t," "p---y," "goddamn," "bastard") are frequent. Because rampant commercialism and advertising are key targets of the filmmakers, products and brands are on-screen throughout the movie, almost continuously. A character dies off camera. Some scenes show drinking and smoking; pills are referred to; one player gets intoxicated.
Sexual innuendo, leering, kissing throughout. References to: erections, masturbation infidelity, penile implants, dying from a heart attack while engaged in sexual activity. A partially nude woman is seen from behind wearing thong underwear; a couple starts to undress during foreplay (bare shoulders seen); a man and a woman are shown in the throes of passion and foreplay until the man falls to the floor. Story elements include cheating on a partner or spouse, lying about sexual encounters, dealing with prolonged celibacy, and the nature of privacy during sexual activity.
Two brothers scuffle briefly. A character is pushed to the floor by a nightclub crowd.
Frequent coarse language, swearing, insults, and sexual dialogue: "hell," "s--t," "asshole," "pissed off," "horse's ass," "goddamn," "bastard," "sniffing my balls," "he's a bad lay," "p---y," "bed wetter," "men suck," "schmuck," and "putz." A female producer gives her coworkers the finger. A prominent book title is My Brother Pissed on Me.
Shines a light on commercialism, false celebrity, diminishing privacy and dignity, and mob mentality. Asks the compelling question: Are people famous for being special or special for being famous?
In keeping with the film's satiric premise of commercialization and exploitation by media and other corporations, identifiable products and retail establishments (some real, some fictional) are visible and featured almost nonstop throughout the film. Among them: Pepsi-Cola, Miller Lite, KFC, UPS, Camry, Bud Light, Ghirardelli, USA Today, Kellogg's, Hummer, Saturn, People magazine, Motorola, and numerous San Francisco-based businesses (Gino & Carlo, Sodini's, Desmond Hotel).
Drugs / Tobacco /
The hero wears beer on a cord around his neck. Scenes in bars and a pool hall show characters drinking beer and other alcoholic beverages. Drinks are served in social situations. The leading lady is intoxicated in one scene. One man smokes.