Common Sense Note
Parents need to know that this over-the-top teen soap, based on a best-selling book series, focuses on a group of extremely wealthy, privileged, label-obsessed young people who like to drink, take drugs, have sex, and treat each other badly. While some characters mean well, many are superficial and emotionally cruel or distant, and they often take advantage of their social and financial position to get what they want, often at the expense of others. Characters play dirty tricks on each other and otherwise try to undermine, backstab, and hurt those who are supposed to be their friends. Suicide, eating disorders, rape, infidelity, casual sex, and more are all part of the story, but they're rarely addressed in constructive or realistic ways.
Plenty of sexual scenes between teens, including drunken makeout sessions, cheating, losing virginity, threesomes, and some underwear shots.
Attempted sexual assaults; some fights with a little blood.
Regular use of words like "bitch" and "ass."
Backstabbing and betrayal are the norm in this world, where image and social status are everything. Consumerism plays a huge role -- characters wear designer clothing, ride limos, go on fancy vacations, and own the latest gadgets. Characters are frequently cruel and manipulative, and issues aren't addressed in any way that could be considered constructive or realistic.
Plenty of product placement by sponsors like Vitaminwater, from subtle to obvious. Also, characters wear designer clothing, which viewers can browse and shop for online.
Drugs / Tobacco /
Teens drink frequently and often to drunkenness, at parties and at bars (where nobody asks for ID). People sometimes smoke cigarettes, and take drugs including marijuana and cocaine.