Common Sense Note
Parents need to know that this adult-oriented drama follows characters in their 20s and 30s who live and work in New York City. Some are in committed relationships but most are active on the "dating" scene ... which tends to translate into sleeping with attractive strangers they've only just met. Moms and dads should also be aware that since the show airs on pay cable, the language is unbleeped. A few characters are prone to throwing around F-bombs in sentences like "You f--kin' suck! Up yours, motherf--ker!" or saying sexually insensitive things about women like "I would tear that ass up!"
Sexual
Content
Some casual sex, in terms of guys sleeping with girls they met at parties or at a bar, etc. Sensitive body parts aren't usually shown, but sometimes a nipple is visible through a T-shirt, etc.
Violence
A secondary character has a prison rap sheet and views violence as an acceptable way to resolve conflict -- although he's trying to reform. Most violent incidents (like someone throwing a person out the window) are described rather than shown.
Language
Unbleeped swearing with heavy use of "f--k" and all its incarnations; other audible words include "s--t," "asshole," "bitch," "ass," etc.
Social
Behavior
The show stresses that get-rich-quick-schemes don't usually win out over hard work, but that doesn't stop Ben and Cam from trying to cut corners and get their latest pet project off the ground. There's also a subtle message about competition between friends and acquaintances to see who's involved in the most impressive enterprise. Success isn't always equated with money, but the two tend to go hand in hand.
Consumerism
Some real-life brand names pop up (including fashion designer John Varvatos, who makes a cameo) but it isn't excessive.
Drugs / Tobacco /
Alcohol
Social drinking at bars and parties in nearly every episode, with some imbibing (and overimbibing) more than others. Party guests guzzle wine right out of the bottle; another secondary character smokes marijuana and rolls her own joints.
