Common Sense Note
Parents need to know that this reality show follows Kimora Lee Simmons, the estranged wife of hip-hop legend Russell Simmons. She's a strong role model in both the fashion industry and the African-American community (as well as a doting mom), but her diva-like behavior and materialistic lifestyle reinforce some questionable values. There's occasional drinking and some mild language and sexual innuendo; the latter will likely go over the head of young viewers. Fashion brands names -- like Baby Phat, KLS, and the Hello Kitty Collection -- are prominently featured.
Lots of fashionable -- but neckline-plunging and skin-revealing -- clothing is featured, including bathing suits. Kimora is occasionally seen in her underwear. Some mild sexual innuendo that will go over the head of young viewers. The word "sexy" is used often.
Occasional arguing between Kimora and her staff. Kimora likes to yell to get attention, but she isn't violent.
Includes words like "hell" and "ass." Kimora is careful about the language used around her children.
Kimora is a strong, independent, intelligent woman who successfully balances life as a CEO and doting mother. She's business-savvy and has a strong work ethic, but she also embraces diva-like behavior and materialistic values. She's concerned about her weight but has a mostly healthy attitude about her body. She tries to instill positive values in her children (healthy eating, good behavior), but they imitate some of their mom's negative behavior, too. The show includes references to God, Jesus, and prayer. The people on the show represent a range of racial backgrounds. Several staff members are gay.
The series is a promotional vehicle for Kimora, as well as for her fashion lines, including Baby Phat, KLS, and the Hello Kitty Collection. Other fashion designers and brands are shown. Various celebrities, magazines, and venues are featured, and recognizable hip-hop music is heard in the background. Shows lots of expensive material goods (like Kimora's custom-made Bentley convertible) and a generally luxurious/materialistic lifestyle.
Drugs / Tobacco /
Alcohol consumption (wine, champagne, mixed drinks) occasionally visible.