Common Sense Note
Parents need to know that Mirror Mirror is a kid-friendly take on the Snow White fairy tale. Expect a few (bloodless) sword fights and some suggestive jokes that may go over kids' head (including references to a "May-December" romance and a quick reference to being "taken advantage of"). There's also a chaste kiss, a few longing looks, and a couple of dog-like licks on the queen's face while the prince is under a spell. In addition to the sword fights, the Mirror casts some malicious spells, and there are two killer, giant marionettes that try to destroy Snow White and the dwarfs. Unlike Disney's Snow White, Lily Collins' princess ends up learning how to stand up for herself and fights the queen's (Julia Roberts) evil beast alongside the prince.
A few suggestive jokes. Half-Pint keeps flirting with Snow White, with whom he's clearly smitten. The queen makes several comments about how distractingly attractive the prince is, and Snow White and the prince share a kiss. In one scene, a bespelled prince licks the queen's face. The prince and Snow White have a sword fight in which he "spanks" her with his sword. The prince's shirt is stripped from him, and the queen reacts to his physique.
Some sword fighting (no one is seriously injured) and a sequence in which two giant marionettes try to kill Snow White and destroy the dwarfs' home. Toward the end of the movie, the queen unleashes her pet beast (a flying mythical creature) which nearly kills Snow and the prince. The king dies in the beginning of the movie, but it's not shown. Some threats.
The most commonly uttered insult is "idiot," with a "stupid" and some euphemisms for "short" thrown in aimed at the dwarfs.
Prominent messages about the importance of selflessness, kindness, and not basing your assessment of someone on their looks or height or wealth. The evil queen (who's clearly a villainess) is portrayed as power-hungry, uncaring, narcissistic, and uninterested in anyone but herself, while Snow's journey shows young girls that they need to stand up for themselves and what's right, even if it's a scary thing to do.
No product placements, but the movie does have tie-ins like a novelization and chapter book, apparel, and more.
Drugs / Tobacco /
Some drinking by grown-ups at parties and receptions. A dwarf behaves in a drunken manner.