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Two of professional wrestling's best scriptwriters, Vince Russo and Ed Ferrara, reveal the secrets of the sport. Russo and Ferrara helped rebuild the popularity of the WWF in the mid-1990s with compelling story lines regarding fan favorites such as The Rock and Stone Cold Steve Austin. In this documentary, Russo and Ferrara detail how a WWF event is orchestrated, from the conception at the computer screen to execution in the "squared circle."