Common Sense Note
Parents need to know that The Lego Movie is an action-packed animated family-friendly adventure following original and existing Lego characters. Featuring an all-star voice cast and some of the brand's most popular figures (Batman, Superman, Gandalf, Wonder Woman, etc.), the inventive movie should appeal to all ages, from young Duplo players to teens who consider themselves Master Builders. Although there's nothing overly objectionable (a few mild exclamations like "dang," "heck," "stupid," and "darn"), there's definitely a lot of action and peril, plus quite a bit of violence with the villain's security forces shooting at the good guys, and a character getting "beheaded" (since minifig heads pop off) or erased (with nail polish remover). Kids will love seeing some of their favorite minifigures come to life, but of course they'll probably ask for the tie-in Lego kits after the movie.
Sexual
Content
Violence
Lots and lots of Lego action and peril, including gunfire and explosions, but all are depicted with Lego pieces. Lego characters are "beheaded," erased with nail-polish remover, super-glued in place, kidnapped, captured, and "tortured" (their minds are probed for building instructions).
Language
"Dang it," "darn," "rubbish," "what the heck," "stupid," are all said infrequently.
Social
Behavior
Though the message doesn't come until the end, the importance of play, creativity, and parent-child togetherness is a big takeaway. Also, that you can be extraordinary if you believe in yourself and take action. There are some deeper messages about how bland aspects of popular culture are, when everyone sees the same shows, listens to the same songs, and drinks the same expensive coffee. Teamwork is another positive theme.
Consumerism
It's a movie about Lego characters, many of which are merchandise tie-ins to movies, comics, and books, like Batman, Gandalf, Dumbledore, Superman, Green Lantern, Han Solo, Lando, and Wonder Woman. All of the new characters are also available in various Lego kits and minifigures.
Drugs / Tobacco /
Alcohol
Just "overpriced coffee."