Common Sense Note
Parents need to know that This Is the End is a comedy about the end of the world, focusing on a group of popular comedy actors (Seth Rogen, James Franco, Jay Baruchel, and many more) who try to survive inside a Hollywood mansion as fire ravages the land and giant monsters stalk outside. There's extreme language, with constant uses of "f--k" and just about every other word under the sun, as well as some gory violence, including fighting and killing. The party that begins the movie has heavy drug and alcohol use, and a porn magazine is briefly shown, as well as some penises on computer-generated monsters. Sexual talk/innuendo is frequent and strong. And there's some consumerism, too, with several brand names mentioned, most prominently a Milky Way candy bar. All of that said, for older teens and adults, the movie is very funny and has themes of redemption and friendship running underneath the crude, over-the-top stuff.
Sexual
Content
A porn magazine is briefly shown. A giant sculpture of a penis is shown, and some of the giant computer-generated monsters are shown with penises. Also heavy, constant sex talk and innuendo. A male character slaps a female character's behind in an early scene at a party.
Violence
"End of the world"-type violence, including some giant, rampaging monsters, cars crashing, etc. Many characters die. Characters are possessed by demons, crushed, stabbed, impaled, and/or shot. A man's head is ripped off and rolls around on the floor, spilling blood everywhere. Some humans become cannibals, though no flesh-eating is shown. When Emma Watson shows up later in the movie, the men have a talk about trying not to "rape" her, which comes out badly.
Language
Language is extremely strong and constant -- mainly "f--k," but also "s--t," "c--t," "c--k," "p---y," "prick," "t-tty," "ass," "a--hole," "bitch," "bastard," "damn," "hell," "goddamn," "oh my God," and more.
Social
Behavior
Despite all the vulgar humor and bad behavior, the movie's point is for characters to learn how to be good. As they discover, simply being "nice" isn't good enough: They must consider others before they consider themselves. At the same time, two old friends learn to talk with each other and renew their failing friendship.
Consumerism
Characters fight over the last Milky Way candy bar in existence, and when they finally eat it, they make breathless "yummy" noises. (It's a great ad.) Several other brand names are mentioned. Since the characters are playing themselves, many of their actual movie titles are mentioned.
Drugs / Tobacco /
Alcohol
The movie begins at a Hollywood party filled with drugs and alcohol. A character blows cocaine in someone else's face. Two main characters spend a day smoking pot at the beginning of the movie. After the apocalypse, the survivors take inventory, and most of what's left consists of pot and alcohol.
