Reality television hits the silver screen with a big-money game show. Sidhant De' is a lazy, obnoxious guy who wants cash without having to work for it. Arutu is willing to work for her money, but she's engaged, and the bills are piling up. The game show Humdum seems like the perfect way for them to get the money they need; all they have to do is &NFi;not&NFi_; fall in love, and they win ten crones! But will it be that easy, or will love get in their way?